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A desk with a laptop, smartphone, notepad, and a cup of coffee, surrounded by digital icons representing social media management tools and apps, symbolizing a streamlined social media tech stack for small business.

A desk with a laptop, smartphone, notepad, and a cup of coffee, surrounded by digital icons representing social media management tools and apps, symbolizing a streamlined social media tech stack for small business.

MY 2026 SOCIAL TECH STACK

23 hours ago14 min read

IT’S TIME TO END THE TOXIC RELATIONSHIP WITH YOUR CONTENT CALENDAR

IT’S TIME TO END THE TOXIC RELATIONSHIP WITH YOUR CONTENT CALENDAR

IT’S TIME TO END THE TOXIC RELATIONSHIP WITH YOUR CONTENT CALENDAR

Jan 69 min read

2025 YEAR-END REFLECTIONS: THE YEAR I LET EVERYTHING FALL APART AND THEN BUILT SOMETHING BETTER

2025 YEAR-END REFLECTIONS: THE YEAR I LET EVERYTHING FALL APART AND THEN BUILT SOMETHING BETTER

2025 YEAR-END REFLECTIONS: THE YEAR I LET EVERYTHING FALL APART AND THEN BUILT SOMETHING BETTER

Dec 30, 202513 min read

THE ULTIMATE YEAR-END SOCIAL MEDIA AUDIT CHECKLIST: WHAT TO FIX, TWEAK, AND SUPERCHARGE BEFORE YOU STEP INTO A NEW YEAR

THE ULTIMATE YEAR-END SOCIAL MEDIA AUDIT CHECKLIST: WHAT TO FIX, TWEAK, AND SUPERCHARGE BEFORE YOU STEP INTO A NEW YEAR

THE ULTIMATE YEAR-END SOCIAL MEDIA AUDIT CHECKLIST: WHAT TO FIX, TWEAK, AND SUPERCHARGE BEFORE YOU STEP INTO A NEW YEAR

Dec 23, 20257 min read

WHAT ACTUALLY WORKED FOR SMALL BUSINESSES ON SOCIAL IN 2025

WHAT ACTUALLY WORKED FOR SMALL BUSINESSES ON SOCIAL IN 2025

WHAT ACTUALLY WORKED FOR SMALL BUSINESSES ON SOCIAL IN 2025

Dec 16, 20258 min read

gift guide for small business owners

gift guide for small business owners

THE SMALL BUSINESS OWNER’S GIFT GUIDE: NOT A MUG. NOT A PLANNER. HERE’S WHAT I’M GIFTING MYSELF THIS YEAR.

Dec 9, 20258 min read

2025 SOCIAL TRENDS THAT QUIETLY TOOK OVER (AND WHAT THEY MEAN FOR 2026)

2025 SOCIAL TRENDS THAT QUIETLY TOOK OVER (AND WHAT THEY MEAN FOR 2026)

2025 SOCIAL TRENDS THAT QUIETLY TOOK OVER (AND WHAT THEY MEAN FOR 2026)

Dec 2, 20257 min read

HOW TO READ TRENDS LIKE A STRATEGIST, NOT A TOURIST

HOW TO READ TRENDS LIKE A STRATEGIST, NOT A TOURIST

HOW TO READ TRENDS LIKE A STRATEGIST, NOT A TOURIST

Nov 11, 20256 min read

empathy for spill social freelance social media manager clients

empathy for spill social freelance social media manager clients

MY PERSONAL KPI: DID THIS MAKE SOMEONE FEEL SEEN?

Nov 4, 20257 min read

woman walking to a freelance social media manager meeting with spill social to talk about social media for small businesses

woman walking to a freelance social media manager meeting with spill social to talk about social media for small businesses

HOW TO TURN EVERYDAY INSPIRATION INTO MAGNETIC CONTENT

Oct 28, 20258 min read

A woman gathering inspiration for her social media feed for Spill Social

A woman gathering inspiration for her social media feed for Spill Social

MY SOCIAL SYSTEM

Oct 22, 202510 min read

WHAT EVERY POST NEEDS BEFORE YOU HIT PUBLISH

WHAT EVERY POST NEEDS BEFORE YOU HIT PUBLISH

WHAT EVERY POST NEEDS BEFORE YOU HIT PUBLISH

Oct 14, 20257 min read

STOP GUESSING: HERE’S HOW TO ACTUALLY MEASURE RESULTS

STOP GUESSING: HERE’S HOW TO ACTUALLY MEASURE RESULTS

STOP GUESSING: HERE’S HOW TO ACTUALLY MEASURE RESULTS

Sep 30, 20257 min read

social media manager omaha

social media manager omaha

WHY MOST SOCIAL MEDIA FEEDS FEEL THE SAME (AND HOW TO BREAK OUT)

Sep 23, 20257 min read

Social proof in 2025 isn’t just testimonials—it’s community, UGC & culture. Here’s how to turn proof into growth.

Social proof in 2025 isn’t just testimonials—it’s community, UGC & culture. Here’s how to turn proof into growth.

WHAT SOCIAL PROOF LOOKS LIKE IN 2025

Sep 16, 20255 min read

STOP COPYING YOUR COMPETITORS, THEY'RE JUST AS LOST AS YOU ARE

Sep 9, 20254 min read

NO, YOU DON'T NEED TO BE ON EVERY PLATFORM

Aug 31, 20254 min read

INSTAGRAM'S NEW REPOST FEATURE: WHY IT'S NOT JUST ANOTHER BUTTON (AND HOW TO USE IT)

INSTAGRAM'S NEW REPOST FEATURE: WHY IT'S NOT JUST ANOTHER BUTTON (AND HOW TO USE IT)

INSTAGRAM'S NEW REPOST FEATURE: WHY IT'S NOT JUST ANOTHER BUTTON (AND HOW TO USE IT)

Aug 25, 20255 min read

CONFESSIONS OF A DOUBLE-SHIFT DYNAMO: BALANCING A 9-TO-5 AND SERVING CLIENTS

CONFESSIONS OF A DOUBLE-SHIFT DYNAMO: BALANCING A 9-TO-5 AND SERVING CLIENTS

CONFESSIONS OF A DOUBLE-SHIFT DYNAMO: BALANCING A 9-TO-5 AND SERVING CLIENTS

Aug 19, 20254 min read

WHAT WOULD TAYLOR SWIFT DO? BRAND VOICE THROUGH POP CULTURE LESNES

Aug 14, 20256 min read

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